Thank you for coming and welcome to a solid, premium brand that has been established across US and Canada over the last 19 years. Before we go any further, we want to be sure we are upfront and honest with you because we are honest folks that are loyal partners.
Choosing the right dealers is important to us...and our customers!
We've worked hard to build a strong brand that is recognized by results-driven ranchers across this continent. We want to ultimately uphold our customer experience... the experience our customers deserve and have come to expect. Our science, our quality, our passion, and our integrity. None of that changes. As we always say, "We will never forget who we serve and who we are."
Ideal Dealer Profile
Ranchers/folks in the industry looking to add an additional revenue stream
Get 2,500 mother cows on the program year #1
Eager to learn and embrace the training
Willing to collaborate with their Rio territory Manager to help educate customers
Leverage existing connections and new ones through referral program
Can dollarize results to communicate ROI
Can clearly communicate Riomax impacts/science
Has customer's best interest in mind & driven to deliver results.
Brand-pure to Riomax (doesn't offer competing supplement options).
Passionate about helping the ranching industry
Non-Ideal Dealer Profile
Someone just looking to peddle some product
Someone looking to add an additional tub to their lineup
Feed stores/Cooperatives
NOTE: Non-ideal dealer profile applications will likely be refused (no hard feelings)
Listen to what other ranchers have to say about being Riomax dealers.
"I don't enjoy Sales. I have family and friends involved in it and I've always just known that's not for me. And so to see that I'm now in sales, technically, it just doesn't feel that way, because I'm just helping out my fellow ranchers. - It's just a great company to be involved with! - Everyone is just very friendly and helpful and just a good family owned company to work with. And I don't think you get to say that about a lot of other supplement companies."
Julie Gibson Nazareth, TX
"The money is nice, but honestly I just really enjoy being able to help fellow producers! - So, to be able to bring something like this to someone's operation that can bring so much value, I just really love being able to do that. - We have seen the value in our own operation and I just want to be able to share that with other producers because we're all in this together"
Sara Lemburg Ewing, NE
"I thought the time commitment would be a lot more intensive than it actually is, in my experience."
Bradley Franke Brownfield, TX
Check out this case study on a top performing dealer!
Boone Huffman
Chadron, NE
Since joining as a Riomax® dealer in August of 2021, Boone has seen tremendous growth in his dealership. Boone achieved the highest sales of any Riomax® dealership in 2022. The majority of Boone’s success is the result of good business practice listed in the points below...
Most of his customers have 200-500 mother cows
The majority of his customer base is within a 50 mile radius. Anything beyond that is a half or full load order.
He relies mostly on texting and calling to close deals and take care of his customers. Since they’re mostly nearby he supplements the texts and calls by meeting face-to-face if he really needs to.
He leverages ALL of his connections to find and secure new customers
He hosts producer meetings with prospects as well as some customers
He strongly encourages a 3 ton minimum order size, making sure guys give it a good try so they can see the results
He makes sure his customers understand the Riomax® science, as well as know how to measure their results
He follows up with his customers to dollarize their results and ensure the tubs are paying for themselves
