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Last updated on February 6th, 2024 at 04:03 pm

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High Tech Cattle

Seth Christensen owns Christensen Genetics, a high-tech cattle operation near Weston, Idaho, in the southeast corner of the state, just across the Utah border. While Christensen’s agricultural roots run five generations deep, he’s the first in his family to focus on cattle rather than farming. It’s a first generation, high-tech outfit that specializes in selling confirmed embryo transfer pregnancies featuring fullblood Akaushi heifers, leasing Angus bulls to commercial beef producers, as well as selling semen and frozen embryos.

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Finding a Place in Ranching

The generational legacy of ranching is part and parcel of the beef industry’s DNA. Yet, keeping a family ranch afloat is tough, no matter where it’s located. It’s even tougher for a young person who’s not from a ranching family to rise from the ranks of ranch hand to ranch owner.

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The Future Looks Bright With Riomax

The landscape around Fort Macleod where Wade Chester is located is a transition area between the prairies and the mountains. It isn’t always an easy area to live in, especially with being in the middle of a four- or five-year drought. Poor forages, low-quality grass, sick calves, and poor breed-up are just a few challenges he and others in his area have faced. But that’s all changed since switching to the orange tubs…

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Riomax Has Your Back

With some low-quality grass and years of drought in Nazareth, Texas, Julie Gibson and her family have struggled with good nutrition for their cattle. From pinkeye, cracked hooves, and foot rot to calves without vigor and poor conception rates, they knew something had to change.

That’s where Riomax came in…

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Riomax Shines When the Pens Get Muddy

In the heart of north central North Dakota, Nathan Blessum and his family, like so many others, work hard to navigate the ups and downs of farming and ranching. Their story is one of tough conditions and finding solutions where they can, proving that sometimes, the right tub of minerals can make all the difference on the farm.

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Dealing With The Desert

Jake Hubbell of the Flying V Ranch near Tombstone, Arizona has been there since nearly the start. He’s learned throughout the years how to deal with the desert and how to make it work for his operation.

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Riomax Saves The…Hay

Sometimes, all it takes is a word from a trusted source. At least that’s what Mike Mant learned. When your veterinarian sees great results when other ranchers make a change, it’s time to perk up. That’s what Mike Mant and his family did and it turned everything around.

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Adapting Management to the Environment Added to the Bottom Line

The country that consumes the border between central Arizona and New Mexico can be the unforgiving kind; rugged, dry, rocky. The semi-arid, semi-desert ecosystem with its wide annual temperature swings and uncertain rainfall can test rancher and cattle alike.

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The Young and the Ambitious

Ty Keller is a cowman. Always has been. Growing up on a Nebraska Sandhills ranch as one of five kids, he always knew he wanted to be a rancher. Problem was, so did three of his siblings.

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All it Takes is Time

Leslie Harrison initially resisted switching his cattle’s mineral supplement to Riomax® tubs, but by the end of 2023, he committed to using them on his 4,500-acre Hereford outfit in Oklahoma. Despite battling drought, Harrison observed improved cattle health and weight gain after just three months on Riomax, with reduced feed costs.

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